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ReviewsSteve Prout, Sprint Communications "I recommend Bobby Butler’s The Sales Mentor to anyone interested in either becoming a sales professional or to those of us already in sales who would like to sharpen our skills and refresh our approach to our profession. Bobby has outlined a process that explores both the art and science of sales. His book helps the salesperson plan, prepare, present, develop strategies, build relationships and above all bring in the business. This book is one of the most comprehensive books on the subject that I have read." Mr. Stephen R. Prout Grace Staples, Hurshell Associates "I applaud you on writing your book! I found the contents informative and encouraging. It is obvious that you love the subject of selling and have had much success in this profession. You have so many nuggets of wisdom to share with your readers. The conversational tone used in The Sales Mentor reflects your role of coach and mentor to the reader. Your willingness to share your insights and experience comes through every chapter. The Sales Mentor could easily be adapted to audio book format as well as a script for corporate training purposes. Most importantly, it looks like you had fun writing the book." Ms. Grace H. Staples Alan J. Dubinsky, Purdue University "Thank you for sending me your superb book... You can be very proud of the end result of your book. It is easy to read and extremely pragmatic, replete with sound suggestions and ideas with attendant examples. Moreover, the box inserts enhance the presentation. Additionally, the layout of the material has been done very well by the publisher. Overall, the outcome is excellent. It should prove useful to many professors who teach sales courses--either introductory or advanced courses." Professor Alan J. Dubinsky Judy Siguaw, Ph.D, Cornell University "An excellent primer for all those individuals considering a sales career or for the many who have suddenly found that a key component of their job involves sales. This book will provide these novice salespeople with a thorough understanding of how to manage the sales process so that greater sales performance is achieved." Dr. Judy A. Siguaw C. David Shepherd, Ph.D, Kennesaw State University "As a professor in a Professional Sales program, I am constantly reading sales oriented publications in an attempt to keep my classes up-to-date and fresh. I have found that I tend to carry something positive away from any sales book that I read. Of course, some are better than others. The Sales Mentor by Bobby Butler is one of the best books on selling that I have read. In fact, it is one of the few that I have come across that is strong from start to finish. If you are new to sales (or and experienced sales professional) and you are looking for something to help you hone your selling skills, I recommend that you read The Sales Mentor ." Dr. C. David Shepherd The Sales Mentor : Professional Sales 101 & 102 for the Development Years (Trafford Publishing), by Bobby Butler, is an inspiring tutorial that opens with the concept that “selling is instinctive to every human being.” A thorough handbook for individuals in all arenas of sales, it explains the do’s and don’ts of the entire sales process: from mastering approaches and introductions, to the development and completion of a sale, to every step in between. Discover the traits and requirements indispensable to top-notch salespeople, how to efficiently accomplish the "three-way win," and how to create an ideal time-management blueprint. CRM Magazine Marketing Books – The Sales Mentor (Trafford Publishing), by Bobby L. Butler : Thorough sales book with loads of examples. This book is so comprehensive it should have been 2 books. If you're in sales this book will give you more than one good idea. Hispanic Marketing 101 |
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